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Creating Impact Statements — The Ultimate Success Story

By Nancy Franz, Virginia Tech Cooperative Extension, Extension Programming & Curriculum Development Specialist

Attendees at the Creating Impact Statements workshops gained valuable expertise in programming with impacts in mind, evaluating programs, and communicating results through impact statements. Dr. Franz demonstrated a variety of evaluation methods that can help to produce powerful narratives to enhance promotion and tenure packets, grant applications, media releases, county reports, annual reports, legislative and UMaine System requests, and marketing pieces.

Resources included in the workshop

Two excellent evaluation websites

Book resources

Patton, M.Q. (1980) Qualitative Evaluation and research Methods (2nd edition). Newbury Park, CA: Sage. Patton discusses all form of qualitative evaluation, which he defines as “any effort to increase human effectiveness through systemic data-bound inquiry.”

Yin, R. (1994). Case Study Research: Design and Methods. Thousands Oaks, CA: Sage Publications. Yin discusses case study as a research method rather than as an evaluation tool. A good overall resource, however. Yin is explicit about the utility of having quantitative information in a case study.

Kruger, R. (1994). Focus Groups: A Practical Guide for Applied Research. Thousand Oaks, CA: Sage Publications.


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