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Buying and Selling Local: Farm Marketing Strategies and Wholesale Perspectives

March 31 @ 9:30 am - 3:00 pm

| Free

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Tuesday, March 31, 2026, 9:30 a.m.-3:00 p.m.
University of Maine at Farmington North Dining Hall (Olsen Student Center)
111 South Street, Farmington, Maine 04938
(Parking on South Street, or UMF Lot 15 off High Street)

Cost: Free (Lunch provided)

Register Online

Agenda

  • 9:30–10:00 a.m.: Registration
  • 10:00–11:00 a.m.: How to Develop a Marketing Strategy for Your Farm Business
    (Brett Johnson, UMaine Extension)
  • 11:00–11:45 a.m.: Finding Your Brand Voice
    (Heather Holland, Somerset Soil and Water Conservation District)
  • 11:45 a.m.–12:30 p.m.: Lunch and networking
  • 12:30–1:15 p.m.: Wholesale Marketing and Best Practices Farmer Panel
    (Guest panel with local farmers)
  • 1:15–2:00 p.m.: Wholesale Buyers Panel
    (Guest panel with local business owners)
  • 2:00–2:45 p.m.: The Local Food Switchboard – a Maine based online platform for selling to institutional buyers
  • 2:45–3:00 p.m.: Wrap up

For more information or to request a reasonable accommodation, please contact Nick Rowley, nicholas.rowley@maine.edu.

Details

  • Date: March 31
  • Time:
    9:30 am - 3:00 pm
  • Cost: Free

Organizer

  • Nick Rowley
  • Phone 207.778.4650
  • Email nick.rowley@maine.edu

Venue


In complying with the letter and spirit of applicable laws and pursuing its own goals of diversity, the University of Maine System does not discriminate on the grounds of race, color, religion, sex, sexual orientation, transgender status, gender, gender identity or expression, ethnicity, national origin, citizenship status, familial status, ancestry, age, disability physical or mental, genetic information, or veterans or military status in employment, education, and all other programs and activities. The University provides reasonable accommodations to qualified individuals with disabilities upon request. The following person has been designated to handle inquiries regarding non-discrimination policies: Director of Equal Opportunity, 5713 Chadbourne Hall, Room 412, University of Maine, Orono, ME 04469-5713, 207.581.1226, TTY 711 (Maine Relay System).

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